Compared with traditional advertising media, Taxi top LED display has the characteristics of strong mobility, wide distribution, high effective information transmission rate, and no time and space restrictions.
taxi LED display, with standardized box, data interface, power supply design, as well as complete product specifications and modular design capabilities, can meet users' different software control needs for information release, editing and display
Development history
With the rapid development of LED display screens in recent years, taxi LED display screens have been seen everywhere. However, as the technology of taxi LED display screens gradually matures, the price has generally dropped a lot. Taxi LED display screens have comprehensive advantages such as mobility, exposure, long cycle, low budget, and strong visual impact. Taxi LED display screens have gradually become a new favorite.
Market application
a. Electronic newspapers-news, instant
The screen has a huge information storage capacity, which can transmit daily news reports, policies and regulations, public information (such as meteorological information), urban culture, cultural education and other information to the public through electronic screens. Its public welfare is particularly prominent. It is the mouthpiece of the government and the window of urban civilization.
b. Easy to operate and diverse in use
The electronic display screen uses a computer to input information into the screen; it can also input information through remote control; it can also input information through mobile phone text messages. The diversity of its information input brings great convenience to users.
d. Wide audience and huge market potential
Once the product is widely promoted and launched, this media with a large readership and low advertising costs will surely attract the attention of many enterprises, industries, and advertisers. Government departments can also use it to promote public welfare to citizens, and the market demand is wide.
Product advantages
1. Dynamic display: It can play text, picture, GIF and other format advertisements to make advertisements more attractive, bring strong impact, and make car-mounted advertisements fully appreciated.
2. Mobile playback: Taxis have irregular routes, and the entry and exit places include major commercial areas, business and financial areas, residential areas, stations and other areas. Travel, home, official business, shopping, etc. have the opportunity to be exposed to high-frequency advertising impact.
3. Low advertising cost: Taxi LED advertising accurately targets the target market of enterprises. It has high mobility, wide range, flexible and accurate dissemination of brand information. Taxi LED advertising corresponds to the most active and largest consumer group in the city. Compared with traditional mass media, its audience is more targeted, the cost per thousand is the lowest, and the cost performance is more outstanding.
4. Effective duration of publicity: 12 hours of uninterrupted repetition throughout the day, nearly 400 hours of effective publicity time per vehicle per month.
5. Group-chasing nature of advertising: Taxis have the "crowd-chasing" characteristics that no other media have, that is, they are generally mostly in downtown areas and will gather a large number of people. The people or vehicles around taxis will become the people who are most frequently exposed to advertising information.
6. Outstanding advertising effect: The height position of taxi LED advertising is just in harmony with the line of sight of pedestrians, which can spread advertising information to the audience at a close distance and achieve the maximum visual opportunity. At the same time, for drivers, the advertisements are particularly eye-catching.
7. High credibility: Taxis are closely related to the lives of citizens, and the advertising dissemination channels are unobstructed and highly recognized;
car top LED display is the future trend of new media!